The Cost of Waiting: 6 Reasons to Implement Multi-Touch Attribution Right Now

BZ-Cost-of-Waiting-to-Implement-Multi-touch-Attribution.PNGIt's commonly accepted that marketing efforts should be accurately connected to revenue, and that it should be done through multi-touch attribution -- yet so many marketing teams are sticking with the status quo and delaying implementation.

This ebook reveals the hidden costs of the status quo and covers how multi-touch attribution mitigates the costs and increases marketing's impact on revenue.

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